Located in downtown Shanghai with convenient transportation, emlyon business school Asia is the best choice for students and executive training participants thanks to its exceptional academic environment and well-equipped training facilities. Backed by the Asian Campus, emlyon business school has launched a series of programs and established partnership with multiple corporates since it entered China in 1997. emlyon business school Asia is committed to serving individuals and businesses in Asia, and offering future leaders and entrepreneurs a variety of training programs and learning opportunities. Our cooperative programs in Asia include:
- Internship or job opportunities for students or alumni;
- In-company projects;
- Alumni activities and events in Asia;
- Opportunity to serve as guest speakers of our workshops and forums, receive students, participants and alumni from Lyon, and have exchanges on specific topics;
- Opportunity to cooperate with our world-famous experts and professors, and apply your business management practice as cases for teaching.
In April 2017, emlyon business school signed the strategic cooperation agreement with the naked Group for cooperation in the following fields:
- emlyon business school invites senior managers of the naked Group to share their professional experience with undergraduates, masters and executive training program participants of emlyon business school.
- The naked Group offers students of emlyon business school in-company projects and internship opportunities.
- Programmes for enterprise executives.
Founded in 2007 by South African Grant Horsfield, the naked concept was conceived to communicate the philosophy of stripping away a hectic lifestyle and restoring balance through closeness to nature. naked began as a sustainable hotel company and has since grown into a complete healthy lifestyle brand. Starting with its first property, naked Home, and expanding to the award winning luxury eco resort, naked Stables. Today naked has an additional five resorts under development, plus multiple restaurant concepts, retail and yacht business.
XNode: accelerating the innovation of start-ups, entrepreneurs and corporates
In December 2018, emlyon business school signed the memorandum of strategic cooperation with XNode for cooperation in the following aspects:
- Connect with ecosystem players (government, mentors, entrepreneurs, etc)
- Insight on the local community
- Co-branding activities / events
- In-company projects and internship opportunities
- Programmes for enterprise executives.
We help startups, entrepreneurs and corporate innovators build the next big thing.
National Business Daily
emlyon business school and National Business Daily officially launched the joint research project of "White Paper of Contributions by Chinese Enterprises in the Context of Belt and Road Initiative".
The project will summarize Chinese enterprises' contribution to global economic growth within the framework of Belt and Road Initiative and their experience in overseas operation. The White Paper will advocate the right international values and outlook on benefits, commend excellent enterprises, and many of its evaluation indicators are of great significance. emlyon business school and National Business Daily will work with CGA and serve as the most important platform for exchange and launch.
Shanghai Zhuoyue Digital Science and Technology Co., Ltd (Zhihuishui.com)
emlyon business school established its Asian Campus in Shanghai in 2007 and launched a 14-week semester for emlyon business school master’s students. Operated by the emlyon business school Asian Campus programs office, this semester is fully integrated into the Master’s programs offered on European Campus in Lyon, France. It brings together Master’s students from emlyon business school, from ECNU, our partner university in Shanghai, and from other partner institutions, for a full multi-cultural experience in China.
Each year, around 600 Masters’ students will pursue management studies here in Shanghai, either during the Summer (from April to July) or the Fall semester (from September to December). The students come from different programs, especially during the Summer semester: MSc in Management (Grande Ecole Program), MSc in Luxury Management & Marketing, MSc in Sport Industry Management, MSc in International Hospitality Management, MSc in Digital Marketing & Data Science, etc.
On the Asian Campus, the semester provides students with relevant courses and an opportunity to experience and understand essential aspects of the Chinese / Asian business environment, particularly in the form of the In-company Consulting Project (ICP).
Types of Project
Many types of issues can be covered in the framework of the ICP:
- A marketing plan for a new line of products
- A communication or positioning strategy
- A competitive benchmarking analysis
- Reorientation of HR and remuneration policies
- Internal performance improvement research etc.
For more information: http://en.em-lyon.com.cn/program/consulting
On June 24, 2015, Asia Europe Business School, jointly founded by East China Normal University and emlyon business school, was formally established. This school is set up by East China Normal University, emlyon business school, Shanghai Minhang District People's Government and Shanghai Zizhu High-tech Zone (Group) Co. Ltd., and is subordinate to the Department of Economics and Management of East China Normal University. The establishment of Asia Europe Business School is the fruit of nine-year in-depth strategic cooperation between East China Normal University and emlyon business school, marking another leapfrog development of cooperation between the two universities.
With the mission of cultivating “the Belt and Road” entrepreneurs and cross-border talents, Asia Europe Business School is committed to training students to be cross-border business talents with profound humanistic heritage and social responsibility. Students of Asia Europe Business School have the opportunities to interact with companies when they are admitted into the school: to complete market research for companies.
Through these research projects, companies will be able to:
- Have a better understanding of consumer behaviors
- Adjust their business portfolio and services in a manner that would better cater to the needs of customers and users
- Make better decisions
- Risk control management
- Understand what lies behind the failure of a product or service
Items that companies can deliver include:
- Customer satisfaction survey
- Brand image survey
- Audience survey
- Public opinion poll
- Market Analysis
- Mystery customer survey
- New product test
The market research is conducted by a group of five freshmen from Asia Europe Business School in the first semester of the freshman year (September to January of the next year). Apart from the market research, these students shall also attend regular courses.
Companies in cooperation with us include:
F-ERA INTERNATIONAL LIMITED, Jumo Group, Maja Trade & Commerce (Shanghai) Ltd, St Doré, Wine Macross Trading Co. Ltd, GSE, Alliance Francaise Shanghai, ID Kids, JEMO Design…
Many companies have received our visiting students or corporate executives. For our international students and executives, the visits provide an excellent opportunity to gain an insight into Chinese market, as well as a specific industry, and production or service procedures in China. In turn, companies also communicate their missions and values to these visitors.
Companies which have received our visits include:
BioMerieux, PayPal, Firmenich, Fosun, Advention, CHINT, Scip Cita, Shangxia, Faurecia, Veolia, Apurta, Jin Feng Yellow Wine, Schneider …
emlyon business school has been committed to creating an excellent communication platform for students and the business communities. We regularly invite professional managers to share their experiences with our students or trainees of our Executive Education. As a result, our students and trainees are able to gain a better insight into various industries, enterprises and departments.
Executives can take this opportunity to promote their enterprise brands and add new experiences to their careers.
Aimed at serving the lifelong growth of professional managers, emlyon business school is committed to working with enterprises to cope with challenges in the market, in a bid to nurture professional leaders.
In addition to offering customized and open courses for companies, we also provide professional managers with GEMBA, DBA and short-term training.
Executive Education in Asia
emlyon business school also offers a wide range of talents from young bachelor’s graduates to master's graduates, MBAs and alumni.
Companies can post recruitment information at icareers center of emlyon business school (http://recruitment.em-lyon.com). They can also participate in various student-oriented recruitment activities organized by us such as online and offline job fairs, and special job fairs for enterprises, in an attempt to recruit talents.