YANG Xuecheng
Professor of Management
MBA Director
Associate Dean of Network Education College, BUPT
Director of China Artificial Intelligence Society

As an expert of international internet technology, Prof. Yang has studied Internet economy on an ongoing basis. He was one of the pioneers in doing research on "Internet+" and a well-known expert in innovative business models for mobile Internet and cutting-edge technologies such as big data, artificial intelligence and blockchain. Prof. Yang has been actively consulted by numerous enterprises, institutions and government agencies in the aforesaid areas. His publications include "Butterfly - Deciphering the Industrial Transformation and Reconstruction Logic in the Age of Socialization", "Networking Power - The Motive Force of Traditional Industry Internet Transformation" and "A Collection of Thoughts” (2016).

  • 2007, Ph.D. in Management, Renmin University
  • 2004, Master in Corporate Management, Renmin University
  • 2001, Bachelor of Engineering in Information Management, Central University of Finance and Economics
  • Social network analysis
  • Social marketing
  • E-commerce
  • Complex network
  • Corporate e-commerce management
  • Social marketing