Inside the New Sport Economy: How the Industry is Changing and What It Means for Your Career

2026-03-17
Online

The global sports industry is evolving faster than ever. Today, clubs, leagues and rights holders are no longer just sports organisations — they are becoming powerful media, entertainment and lifestyle brands. This transformation is reshaping how sport operates, the opportunities available, and the skills required to succeed.

Join our live webinar hosted in partnership with emlyon business school and Global Sports Jobs to explore how the sports ecosystem is evolving and what it means for the next generation of talent.

Date: 17 March 2026
Time: 12:00 GMT

Speakers:

  • Antoine Haincourt, Programme Director, MSc Sports, Entertainment & Lifestyle – emlyon business school
  • Shaun Conning, Co-Founder, The Extra Play
  • Stuart Wareman, Global SVP Experience, Events & Sponsorship, Accor

During this interactive session, our panel of sports industry experts will discuss:

  • What's driving the shift from sport to global entertainment — and why it changes everything
  • How evolving commercial models are redefining roles and career pathways
  • What employers really look for in early-career talent
  • The capabilities that separate high-potential candidates from the rest
  • How to stand out with originality and impact in an increasingly competitive market

This session will offer both strategic perspectives and practical guidance to help you better understand the modern sports industry and how to build a successful career within it.