Makers Night on Branding for Brand Innovation in New Biz Context

emlyon business school presented its Makers Night on Branding together with CCI France Chine(CCIFC) on October 25, 2019 to exchange and explore the new ecology of brand strategies and value propositio

2019-10-29
Alumni Gathering | What Makes a Luxury Brand？

Recently, Louis Vuitton Moët Hennessy (LVMH) announced its financial report in H1 2018. The sales in Q2 as of June 30 increased significantly by 11%, while that of LVMH in H1 raised by 10% yoy to EURO

2018-08-31