Yihua Tu
Professor of Practice, Emlyon Business School
Chairman, Talent Development Committee, Big Health Industry
Vice Chairman, China Health Charity Foundation (5A Rating)
Senior Advisor, Association for Talent Development (ATD)
Chief Expert, China Enterprise Talent Development Think Tank（CETDT）
Expert Advisor, Training Magazine
Certified National Level 2 Psychological Counselor, Licensed Pharmacist
edward.tu@em-lyon.com.cn
Mr. Tu Yihua has nearly 30 years of experience in sales, marketing management, and training within the pharmaceutical industry. He serves as a consultant for several large and medium-sized companies in the pharmaceutical and medical device sectors, contributing to the design and planning of innovative business models, ecosystem capability building, and the development of health industry parks across multiple regions. Previously, he led learning and development initiatives for three top 10 global pharmaceutical companies and was honored as the Best Corporate University Dean. Mr. Tu authored the industry's first "Pharmaceutical Talent Development White Paper" and served as a judge for the Global Talent Development Association Advisory Committee. He has provided consulting and coaching to senior executives of numerous listed companies and supported the rapid growth of small and medium-sized enterprises.
    • Doctor of Business Administration, Arizona State University, USA
    • Master of Business Administration , Northwestern Polytechnical University
  • Strategy and Business Models
  • Leadership and Organizational Behavior
  • Human Resource Management
  • Marketing and Consumer Behavior
  • Health Industry Management
  • Innovative Thinking and Tools
  • Team Effectiveness and Role Theory
  • Strategic and Business Model Design
  • Leadership and Organizational Development
  • Human Resource Management Practices
  • Marketing Strategy and Brand Management
  • Health Industry Operations and Management
  • Innovative Thinking and Problem Solving
  • Team Management and Role Optimization