About the Centre
emlyon business school and National Business Daily jointly launched the Good Business Project and established Good Business Centre in June 2016.
We agree that every advancement in the business sector depends on creativity and development instead of competition and annexation. Returning to the essence of business is the path to commercial success.
The Good Business Project will build a holistic platform to explore the possibilities of Good in all aspects through sharing and collision, voice and appeal, and presentation and experience.
Co-founder
Prof William Hua WANG
Associate Dean of emlyon business school, Dean of emlyon business school Asia, French Dean of Asia Europe Business School
JIANG Lan
Senior Expert in Media and Branding
Value Proposition
We agree that every advancement in the business sector depends on creativity and development instead of competition and annexation. Returning to the essence of business is the path to commercial success.
The Good Business Project will build a holistic platform to explore the possibilities of Good in all aspects through sharing and collision, voice and appeal, and presentation and experience.
Business Model